Award Recipients

AirPure International is one of the fastest growing air care brands, delivering high quality, affordable air care and cleaning products to households worldwide. With innovation at its core, the company combines practical design with mass-market appeal, ensuring products meet the highest standards of performance and value.

A key driver of growth is AirPure’s international expansion strategy, with exports now accounting for 20% of total turnover and products sold in 48 countries across six continents. Notably, its Coca-Cola Car Air Freshener range has seen global success, positioning AirPure as a global category pioneer.

This is AirPure’s second award of this calibre, having previously achieved the Queen’s Award for Enterprise in 2020, acknowledging the company’s growth and further strengthening their international momentum. Commenting on receiving the King’s Award, Managing Director Robert Keeling says, “This honour helps further cement our reputation and build on the achievements of our team. It reflects our commitment to driving the business forward, both in the UK and globally.”